To be honest we can’t assume bigger sales with lower prices until we see crowds rising and interest growing which hopefully it will. Any freebies to schools, students, junior teams I would make dependent on bringing a paying supporter with you.
You're dead right Andy. When companies are in difficulties, the best outcome is usually to increase prices. The worst thing to do when you're losing money is to reduce prices - the increase in take-up very rarely results in more revenue. And then people are disappointed if you return to charging the original price. The solution is to increase support by having a winning team that plays attractive football - and I believe that Mike Williamson will achieve that.
Said he an 'integral' part of our squad last season in Blyths piece. To me he was alright first half of the season but once Forbes got settled he couldn't get in our starting 11 and let's be honest by the end we weren't exactly blessed with numbers!
He will probably do alright there as it seems they have very little quality in that squad, but don't think he's as good as what we've got as I see Forbes, Oliver and Deverdics all better options playing the role he does.